- On March 27, 2017
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Many retailers were unsure of what to expect going into the 2016 holiday season, what with a disruptive national election kicking it all off. The onslaught of political news headlines generated a lot of attention throughout Q4, so it may have been difficult to spot the news that mattered most to retailers.
This article features Best Ecommerce WordPress Plugins that would trend in 2017 so you can launch a powerful ecommerce store using WordPress.
WordPress has grown into a powerful ecommerce platform. While there are a ton of done-for-you ecommerce solutions like Shopify and BigCommerce, WordPress is still the go-to choice for a majority of shop owners.
Woocommerce is the most popular ecommerce plugin for WordPress. It can easily be added to almost any theme. Just plug and play. The beauty with WooCommerce is it can scale for larger online stores that need additional functionality.
Ecommerce Trends to Look out for in 2017:
According to research conducted by BigCommerce, 80% of people in the U.S. make purchases online at least once a month. While the majority of people shop on large marketplace websites like Amazon, roughly 30 to 40% also make purchases from web stores, independent boutiques, and category-specific e-retailers.
As online shoppers spend more time researching the best online deals, brands, and experiences, this is your opportunity to help clients earn a greater share of the market by optimizing their site accordingly.
As you probably guessed, WordPress enables developers to do just that: to study what your visitors want/like/need, and then to put it into action. If you’re ready to do that, let’s take a look at how to take advantage of this year’s
E-commerce trends for your online store:
It’s far too easy these days to create a responsive website, so excuses of high costs or lack of coding knowledge no longer hold weight in the argument over whether websites need to be mobile-friendly.
If you have a responsive e-commerce site, does that mean you’re good to go? Not really. This idea of mobile-first design means going above and beyond simply finding and using a responsive WordPress theme.
While mobile push notifications are not a new concept, what with everyone from the local froyo shop to your physician sending them, it’s only a matter of time before this catches on for websites. This is especially important for e-commerce companies that benefit from sending key milestone notifications to their customers.
e-Commerce companies may be in the business of selling merchandise, but those products, goods, or services might not be the initial draw for consumers (especially if those websites are in direct competition with larger retailers).
The convergence between social media and websites grows more with each passing day. While marketers will tell businesses to keep their eyes on social and to build a presence within those channels, it’s the developer’s duty to bolster those efforts using WordPress.
Retailers are beginning to notice a shift in how customers develop trust in a brand. According to one study, “55% of consumers trust customer photos more than brand-created photos”. Other studies have noted consumers’ growing reliance on online reviews and customer ratings to tell them whether or not to trust a brand or their product.
Smartphones, apps, cloud-based software, social media, even WordPress—there’s no doubt that this technology works to make our lives easier, right? While it would be easy to blame millennials for putting pressure on businesses to make everything more convenient for the consumer, I think it’s more likely that they’re the first generation to have the tools available to make it a reality.
In an age where “big data” and “Internet of Things” are commonly known terms, there’s no secret as to how or why we see product ads on Facebook for something we viewed on Amazon an hour ago. In other words: the jig is up. You’re not the only one who knows that WordPress gives you behind-the-scenes access to your visitors’ information. They understand this very well, too, and it’s this understanding that’s led them to expect something in exchange for giving you access to that data.